No doubt, I have been coming real hard on our ‘so called’ celebrities; their lifestyles and their music productions; of course, I have my reasons. You will agree with me that there are so many shocking Nigerian music videos in recent times. A careful overview of the music industry in recent times provokes an awful wonder at the plethora of obscene videos making waves on our streets and event places. To a point I began to wonder, why the National Broadcasting Commission (NBC), is ‘relatively and impulsively’ pretending to be ignorant of this ugly trend. NBC wake up! Wake up, before these moral misfits ravage our societies and consume the future generations.
Frankly speaking, if
music videos are platforms for singers to showcase their looks, dance steps and
tell a story of their songs as suggested by Kehinde Ajose, in one of his
thought provoking articles, then one is right to say that some music videos in
Nigeria, shouldn’t be kept within the reach of children, in fact, many of them belong
to the dustbin.
If you have listened
to the raunchy song “Gift” by Iyanya featuring Don Jazzy, you will be tempted
to ‘curse’ anybody that allowed such a song to see the light of the day in
terms of music video production. Why are these cinematographers unapologetically
pushing the limits of indecency and immorality in this country, and becoming
more expressive in their shots?
The hullaballoo about
the song in my city was so deafening that I personally looked for it on the
internet, downloaded it and listened to it. It gave me goose pimples to
understand that the same song that unequivocally denigrated womanhood, is the
same song, ladies prefer. Iyanya and Do Jazzy should expect a real hullaballoo
now that their money spinning but morally debased song has been made public. In the song, caution was thrown into the wind;
and the use of offensive language by the duo of Iyanya and Don Baba J was
obvious and as well irritating.
Needless to add, the
new culture of display of boobs, butt or bust cleavage, naked laps and other
subtle erotic parts of the body has no doubt, contributed to the alarming
immorality in the society. Studies have shown that there is a big connection
between music videos and immoral behavior of adolescents. Do you need to be
told that there is a strong relationship between the imagery displayed in
videos and inappropriate sexual behaviours.
A chronicle of some
of the popular Nigerian music videos will send shock waves down your spine at
the rate of immorality these singers are promoting in the society. I blame them
for (among other things), the increasing wave of sexual immoralities that has
engulfed our country. For instance, it will take a disciplined mind not to
attempt masturbation after listening to Don Jazzy’s lyrics in the song “Gift”;
and if there is a beautiful young lady around, it’s either sex or rape…because
that’s exactly what the song is all about: SEX!
At one occasion, I was
at a friend’s house, when one of the international stations where playing
Wizkid’s latest song, ‘Expensive Shit’. It was indeed a ‘Shit’, but far from
expensive. Simply put, the social called award winning video by the former EME
Starboy, should be categorized as soft porn. Wizkid released to his fans (made
up of mainly gullible youths), a sexually charged videos without considering the
harmful effects it will have on the younger generation.
Am sure I wasn’t the
only that observed the flaunting of panties and female contours in that ‘meaningless
song’. I called it ‘meaningless’ because the only message that can be passed from
that music video are ‘ironies’ of skimpily dressed damsels, or almost naked
females shaking their butt and twerkling their bums in sexy bikinis.
I believe the NBC, should step
in boldly. Yes, they have seemingly placed a ban on some of these songs, but
that’s not enough. More bold steps are to taken, if at all we want to secure
the next generation. Songs like: ‘Crazy’ by Seyi Shay featuring Wizkid,
Expensive Shit by Wizkid, ‘Gift’ by Iyanya featuring Don Jazzy, ‘Love to Love You’
by Nyiola, just to mention but a few, should not be allowed to continue to rule
the airwaves. They are threats to morality and a repugnancy to our African core
values.
Again, there’s need
for value re-orientation if we want to make progress in our quest for a better
Nigeria. The youths should be taught to show less appreciation to songs and
music videos that portray ladies as sex objects. We should learn to condemn what
is evil at all times. When songstress Nyiola finally produced her song ‘Love to
Love You in 2014’; it made an instant hit, but before the video of this song (with
sexual connotations, provocative dance steps and erotic steamy scenes), was
released, the beautiful singer, Niyola, posted a picture from the video shoot
with her upper body laid bare, covering her breasts with her arms. The backlashes
the R&B singer got was understandably ok. But, does it mean that the same
youths that lambasted her actions with negative comments on the social media;
later secretly downloaded and made popular the song they criticized? I see hypocrisy
at work. Let’s have a rethink; and save the generations yet to come. There is
no better time than now.
Nice one
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